A Sales Kick Off WIth Heart
Annual meetings need not be boring. Shake up the routine with a giving program that meets organizational objectives and creates lasting memories.
A leader from a major hotel brand approached us to make their annual sales kick-off meeting both engaging and impactful. He wanted to bring his team together for fun, introduce the six pillars of the year’s strategy in a memorable way, and give back to a community in need.
With the help of an independent artist, we designed six custom multi-panel mosaics shaped like pillars, each representing one of the key themes to be introduced at the kick-off and carried through the 2-day event and the year.
Guests enjoyed a welcome cocktail hour and participated in our Meaningful Mural program. Each team member painted sections of the custom canvases, contributing to each pillar mural. This activity fostered connections and built anticipation for the big reveal. Additionally, one station provided supplies for filling totes for a children’s hospital foundation in the region.
To conclude the evening, all six murals were displayed together, revealing the final images that represented each pillar. The leader then introduced each theme, explaining why it was chosen, its significance to the team, and how they plan to embody that value throughout the year.
“WOW!!!!! Thank you so much for all of the work behind this wonderful collaboration. Our mission is to turn moments into memories. Yesterday, thanks to your collaboration, we certainly succeeded in this for each member of the regional sales & marketing team”.



